It’s no secret that branding makes the world go round. On a daily basis, we’re exposed to up to 20,000 marketing messages, and most pass right under our nose without us even realizing it. There’s the obvious ones, like the clothes we wear or the car we drive. But how about the laundry list of celebrity hot sauces? Or Shannon Doherty pledging the merits of an online education? I know my dog only eats food that passed Rachael Ray’s rigorous quality standards. For whatever reason, one product that has become synonymous with the celebrity endorsement in recent years are the headphones…. Continue Reading
